Every engagement is different. What stays the same: I get embedded, I build systems, and I stay until the work is done. Based in Wilmington, NC — working with clients in-person and remotely across the country.
Most small businesses don't need a $180K/year CMO. They need senior-level marketing thinking applied consistently to the right problems. I work inside your business on a defined schedule — typically 8 to 20 hours per month — managing six-figure marketing budgets, overseeing vendors, and keeping everything pointed toward growth. Available in-person in Wilmington and remotely nationwide.
I've spent 15+ years embedded inside real estate — as an agent, a brand manager, and a marketing strategist working directly with broker-owners and team leaders across the country. I've helped clients like Ed Kaminsky of Kaminsky Real Estate Group, Larry Mastropieri of Discover South Florida / The Mastropieri Group, and Andrew Keel of Keel Team Real Estate Investments grow their brands and operations.
As Brand Manager for a residential real estate brokerage in Newburyport, MA, I scaled the operation from roughly $100M to $325M+ in annual sales, grew the team from ~20 to 60+ agents, and helped reach #1 in their market within 3 years — maintaining that ranking for 5 consecutive years.
Some business owners don't need more marketing — they need a sharper thinking partner. Someone who can sit across the table, challenge assumptions, and help them make better decisions faster. I work at the intersection of brand, operations, and AI to help founders and operators build leverage into everything they do. In Wilmington or remotely, wherever you are.
Most businesses are using AI like a smarter Google search. The ones pulling ahead are using it to build systems — automated pipelines that generate leads, nurture prospects, create content, and handle follow-up without anyone manually running them.
Brand is how your business shows up when you're not in the room. For most small businesses and brokerages, the brand is an afterthought — inconsistent, generic, and invisible in a crowded market.
A focused half-day working session — in person in Wilmington or remote anywhere in the country — where we map exactly where your business is losing time, attention, and money. Most business owners say it changes how they see their entire operation.
Not sure where to start?
Half a day. A clear plan. In person in Wilmington or remote — anywhere in the country.
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