Every engagement is different. What stays the same: I get embedded, I build systems, and I stay until the work is done.
Most small businesses don't need a $180K/year CMO. They need senior-level marketing thinking applied consistently to the right problems. I work inside your business on a defined schedule — typically 8 to 20 hours per month — managing six-figure marketing budgets, overseeing vendors, and keeping everything pointed toward growth.
I served as Brand Manager for a residential real estate brokerage in Newburyport, MA — scaling it from roughly $100M to $325M+ in annual sales, growing the team from ~20 to 60+ agents, and helping it reach #1 in its market within 3 years. I understand the specific dynamics of agent recruitment, retention, brand positioning, and lead generation that actually drive brokerage growth.
Some business owners don't need a CMO — they need a thinking partner who can challenge assumptions and help them make better decisions faster. I work at the intersection of brand, operations, and AI to help founders build leverage into everything they do.
Most Wilmington businesses are using AI like a smarter Google search. The ones pulling ahead are using it to build systems — automated pipelines that generate leads, nurture prospects, create content, and handle follow-up without anyone manually running them.
Brand is how your business shows up when you're not in the room. For most small businesses and brokerages, the brand is an afterthought — inconsistent, generic, and invisible in a crowded market.
A focused half-day working session — in person in Wilmington or remote — where we map exactly where your business is losing time, attention, and money. You walk away with a prioritized action plan and specific AI recommendations you can execute starting next week.
Not sure where to start?
Half a day. A clear plan. Most business owners say it changes how they see their entire operation.
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